This privacy policy (“Privacy Policy”) explains the data practices of GermaniaVid UG (“GermaniaVid”, “us”, or “we”). As a general description of our services, GermaniaVid is a hosted advertising management platform that provides targeted advertisement insertion and scheduling, campaign management and reporting on a real-time basis primarily used in the monetization of online video content. Part I of this Privacy Policy describes our data practices with respect to information we collect about our customers and other visitors to the Website (“Customers”), while Part II describes our data practices with respect to information collected by our Customers using GermaniaVid’s ad serving services. The general provisions in Part III apply to our data practices in both Part I and Part II.
As used in this Privacy Policy, “Personal Information” means information about you that is personally identifiable to you, such as your name, address, email address, phone numbers, or credit card number, as well as other non-public information that is associated with the foregoing. “Anonymous Information” means information that cannot identify a particular person.
GermaniaVid respects your privacy. Visit our AdChoices page to learn about online behavorial advertising, and what you can do to opt-out of receiving behaviorally targeted ads.
The EU General Data Protection Regulation (GDPR)
A new data privacy law called EU General Data Protection Regulation (GDPR) has taken effect since 25th of May, 2018 throughout the EEA countries and Switzerland. The new privacy law requires GermaniaVid and our partners using our services to provide users with information about the usage of their Personal Data. According to the new regulations, Personal Data generally means, data that identifies or can identify a particular unique user or device – for instance, names, addresses, cookie identifiers, mobile device, precise location data and biometric data.
Legal Basis for processing of Personal Data
We depend upon your consent to store & gain access to information stored on your device. Cookie consent applies to both cookies and the mobile ad identifiers. We depend upon our own & our partners compliance steps that make sure that data is collected in a legal manner.
To provide our and/or other data controllers’ services we use legitimate interest as a legal basis. For example, a legitimate interest we rely on tailoring of promotional communications to users of web and mobile properties. This should be beneficial to users and is an important part of the ecosystem by which freely available content is funded through advertising revenue.
To maintain the security of our services, detect fraud etc, we rely on legitimate interest to use Personal Data.
Sometimes we process personal data like customer records and contact information under a contractual relationship.
Legal and regulatory obligations require us to process personal data.
Transferring Data
GermaniaVid works globally and has partners all around the world. Some of these partners might be based in countries where they are not regulated by GDPR. We make sure that appropriate safeguards are in place when we transfer your data to our partners outside of EEA and Switzerland.
Data Retention
GermaniaVid retains data as long as necessary to provide you with services or other purposes like complying with legal obligations, enforcing our agreements & resolving disputes.
User’s Rights Towards Their Data
EU General Data Protection Regulation (GDPR) provides you as a user with certain rights in respect to your Personal Data. This includes
- Certain rights to access your Personal Data
- To request deleting or restricting of your Personal Data
- To request correction of your Personal Data
- To object to our processing of your Personal Data
Part I
Customer-Provided Information
This Part I describes GermaniaVid’s use of Personal Information and Anonymous Information that we collect when you or your representative use our Services. By visiting the GermaniaVid website, located at http://www.GermaniaVid.com (the “Website”), and/or using our service (the Website and services we offer are collectively referred to as the “Services”), you acknowledge that you accept the practices and policies outlined in this Privacy Policy. As used in this Part I, “you” and “your” refer to the employees or contractors of GermaniaVid’s Customers.
- COLLECTION OF CUSTOMER-PROVIDED INFORMATION
The individuals who represent GermaniaVid’s Customers or potential Customers (“Business Contacts”) may voluntarily provide their contact information and related data, including Personal Information, to GermaniaVid by various means, including telephone, email, postal mail, the “Sign Up” button for Advertisers, the “Apply” button for Publishers, or other means. The Personal Information submitted to GermaniaVid is used to communicate with and provide services for Customers. GermaniaVid corrects or updates Personal Information when requested to do so by the applicable Business Contact.
When a Business Contact accesses reports through GermaniaVid’s servers, or otherwise uses the GermaniaVid platform, certain information may also be collected passively, including your Internet protocol (IP) address, browser type, and operation system. GermaniaVid also stores a small text file called a cookie (“Cookie”) on your computer. Each Cookie has a unique identifier (“Cookie ID”) that enables us to recognize your login information and personalized settings. GermaniaVid may use both session Cookies (which expire once you close your web browser) and persistent Cookies (which stay on your computer until you delete them). GermaniaVid also uses Cookies, and other navigational data that is passively collected, to gather information about your visit to the Services and the information which you searched and viewed on the Services. Most browsers are initially set up to accept Cookies, but you may reset your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, some features of the Services may not function properly if your Cookies are disabled.
We may receive Personal Information about you from other sources like telephone or fax, or from third-parties that provide services for us in connection with the Services. We may add this information to the information we have already collected from you via our Services.
- USE OF CUSTOMER-PROVIDED INFORMATION
In general, Personal Information you submit to us is used by us either to register you for our Services, respond to requests that you make, communicate with the Customer for whom you work regarding the Services (including for invoicing purposes), to improve our Services and to better tailor the features, performance and support of the Services, and to offer you additional information, opportunities, and functionality. If you provide feedback to us, we may use and disclose such feedback for any purpose, provided we do not associate such feedback with your Personal Information. We will collect any information contained in such feedback and will treat the Personal Information in it in accordance with this Privacy Policy.
We may provide Personal Information to third-parties to the extent such third-parties provide operational assistance (i.e., outsourced or third-party services) to GermaniaVid and then only for that purpose. Examples of such third-party services include sending email, providing marketing assistance, processing credit card payments, and providing customer service. However, these service providers do not have any independent right to share this information (expect pursuant to a legal requirement such as a subpoena or warrant). GermaniaVid may share some or all of your Personal Information with current or future Affiliates, in which case we will require our Affiliates to honor this Privacy Policy.
GermaniaVid may create Anonymous Information records from Personal Information by excluding information (such as your name) that make the information personally identifiable to you. We may use this Anonymous Information to analyze usage patterns so that we may enhance our Services. We reserve the right to use and disclose Anonymous Information to third-parties in our discretion. This Anonymous Information may include, but is not limited to, browser type, URLs visited, and search terms entered.
Part II
Ad-Serving Information
This Part II describes GermaniaVid’s use of Personal Information and Anonymous Information that we collect in connection with the GermaniaVid’s video advertisement serving technology. As used in this Part II, “you” and “your” refer to individuals who visit websites that use GermaniaVid’s video advertisement serving technology (Network Sites). The collection, use and disclosure of information by Network Sites is governed by the privacy policies and practices of the Network Sites and their operators; GermaniaVid does not control such policies and practices.
- WHAT IS AD SERVING?
In order to support valuable content without charging visitors, websites sell advertising space on their Web pages or within video content streamed on their Web pages. Companies like GermaniaVid provide ads to websites and provide technology for website publishers and advertisers to display or to stream ads.
When you visit a website, your Internet browser transmits a “request” to that website’s server “asking” that server to send you the Web page that you are seeking. Most Web pages contain components that are pulled from different sources, for example, a Web page at a news site may get its weather section from one provider, its sports results from a different source, and advertisements from other servers.
If the website is a Network Site and is using GermaniaVid’s technology to display ads on its site, the Web page will contain coding that directs your browser to fill the ad space on the Web page with content from one of GermaniaVid’s ad servers. GermaniaVid’s platform for streaming video ads enables advertisers to target their campaigns against particular contextual, geographic, interest or demographic criteria associated with the website or browser, and bid an amount they are willing to pay for this targeted impression. Each time a Network Site queries our platform for an advertisement, GermaniaVid serves the most valuable advertisement to the publisher’s ad slot. Please note that GermaniaVid does not control the privacy policies of the Network Sites, publishers and advertisers who use our services.
- COLLECTION AND USE OF AD-SERVING INFORMATION
Each Network Site includes video ad serving code on its website that enables GermaniaVid to serve ads on the site and to place GermaniaVid Cookies. GermaniaVid Cookies are used to help manage ad delivery and frequency, and to identify audience segment(s) for customized advertising. GermaniaVid does not collect or store any personal identification or sensitive information, such as your name, address, phone number, address, financial account information, social security numbers, or health information.
The video ads served may include instrumentation tags that enable GermaniaVid to collect information about a person’s interaction with the ad for use in billing and analytical purposes. Each time one of GermaniaVid’s servers receives a request for a video advertisement, Anonymous Information about the request is recorded for example, the date and time, the geographic location of the browser (based on IP address), the website and page to which the ad or image was delivered, any associated search terms, the GermaniaVid Cookie ID, and the browser operating system. This information is used for reporting, analytical, modeling and targeting purposes, and also to better manage ad campaigns and the user experience, for example, to manage the number of times a particular user is exposed to the same advertisement.
GermaniaVid may also make requests to multiple third-party data vendors for additional anonymous user audience information that is used for targeting, analytic and reporting purposes. No Personal Information is ever shared by GermaniaVid with its third-party data vendors, although the third-party data vendors may provide GermaniaVid with Anonymous Information that can be merged with existing Anonymous Information. GermaniaVid only works with third-party data vendors who are members of the Network Advertising Initiative (NAI) which sets the industry’s standards for online privacy accountability.
GermaniaVid also works with approved affiliates for the collection and aggregation of search terms used for audience modeling and targeting purposes. No Personal Information is ever shared by GermaniaVid with these affiliates, but GermaniaVid may share aggregate Anonymous Information with these affiliates. GermaniaVid may retain and target keyword category associations for up to 30 days.
Part III
General Provisions
As used in this Part III, “you” and “your” refer to both GermaniaVid’s Customers and individuals who visit websites using GermaniaVid’s video advertisement serving technology.
- SECURITY AND CONFIDENTIALITY
GermaniaVid has put in place commercially reasonable physical, electronic, and organizational procedures to safeguard and secure the information we collect online. However, no company, including GermaniaVid, can fully eliminate security risks associated with Personal Information.
We may disclose Personal Information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; or (b) to protect and defend the rights or property of us, the visitors and users of our Services, or third parties.
- SUCCESSORS
In the event GermaniaVid goes through a business transition such as a merger, acquisition or sale of all or a portion of its assets, Personal Information will likely be among the assets transferred or assigned. You acknowledge that such transfers or assignment may occur, and that any acquirer of GermaniaVid, or of all or a portion of its assets, may continue to use your Personal Information as set forth in this Privacy Policy. You hereby consent to GermaniaVid sharing your Personal Information under the above circumstances.
- CHANGES IN THIS PRIVACY STATEMENT
We reserve the right to modify this Privacy Policy at any time. If we make material changes to it we will post those changes to this Privacy Policy, the Website, and other places we deem appropriate so that you are aware of what Personal Information we collect, how we use it, and under what circumstances, if any, we disclose it.